Protecting
intellectual property
starts online.

From cybersquatting to public criticism to missed creative opportunities, there are several ways not claiming a .SUCKS domain can negatively impact a brand or trademark.

Why does a brand need .SUCKS?

1
Protect
Protect your organization—from every angle.

Many consumers interact with their favorite and most-trusted brands online, but today’s online environment is a vulnerable place to be.

A .SUCKS domain can help you avoid defamation by safeguarding related trademarks and ensure your domain is never used in protest.

2
Provide
Provide a feedback loop for your customers.

It’s not always easy to hear constructive criticism—but it’s always important. A .SUCKS domain busts the feedback loop wide open, and gives you a place to have proactive conversations with customers.

After all, it’s a lot easier to manage what people are saying when it’s not behind your back.

3
Progress
Progress your brand at every opportunity.

Protecting your organization is about more than safeguarding your name online. It’s about owning your sh*t and using the feedback you’ve collected to innovate and drive change.

A .SUCKS domain is the perfect place to start.

Learn more about how a .SUCKS domain can be used to protect trademarks.

Evoke Magazine, by .SUCKS

Your guide to brand protection and creative marketing that doesn’t suck.

Evoke

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